December 3, 2018

Managing your vacation rental properties can be both profitable and tiresome. While there are different strategies that you can use to attract renters, what separates successful vacation rental property management businesses from others is their ability to capitalize on repeat vacationers year after year. Being able to get repeat customers isn’t only good for your business image but also cost-effective. Repeat travelers won’t need additional lead generation efforts. However, you will still need to add a little sparkle to make their initial vacation memorable and give them a reason to come back again. Happy renters will recommend your vacation rental property management business to others.

Tips on How to Impress Your Guests to keep them Coming Back for More

To grow your profit margins ensure that you keep your renters coming back. Here are some strategies that you can use.

Provide a sanctuary to your guests

A bed with crisp beddings and fluffy pillows doesn’t scream luxury. Although your vacation rental property isn’t a luxury hotel, there are several inexpensive ways that you can give it a sense of luxury and comfort. When your guests walk into bedrooms with fresh flowers, it boosts their mood. Ensure that all bedrooms are sanctuaries that can invite your guests to get a restful and cozy sleep with comfortable mattresses and linens.

Provide a gift basket

Gift baskets are cheap and easy to create but have the power to impress your guests. Some of the gift baskets that you can consider include:

• A family gift basket with chocolates, coloring books, and crayons.

• A morning gift basket with fresh fruit, coffee, tea, and cereal.

You can reduce the cost by purchasing non-perishable gifts in large quantities. The gift baskets will make your gifts look more luxurious, and you can also include a welcome postcard to add an extra touch.

Cleanliness

Although this is an obvious method to get repeat clients, most rental property management businesses often ignore this category. Ensure that there are no stains in the bathtubs, toilets and provide your guests with bleached white sheets and towels. Your rugs and furniture should also be professionally cleaned. Additionally, consider applying a stain protector to all furniture and mattresses.

Provide pick-up and drop-off services

When running a vacation rental property management business, partnering with a car service to pick your guests and drop them off to the airport can boost your business. This will make your guests feel like they are getting special services and it will prompt them to give your business a good recommendation. Because the cost of hiring a car can be high, you can decide to partner with a local car company for a good deal or provide an option whereby guests can pay for when booking your property.

Provide great amenities

Although your guests are on vacation, they will want to remain connected, from uploading images on their Instagram and chatting with family to watching news. Set up a TV with access to Hulu and Netflix to make your property feel homier. Whether you offer streaming services or not, keep in mind that high-speed internet is one of the most important amenities in any vacation rental property. Therefore, ensure that your internet is fast enough for email, social media, and streaming. You can conduct a simple internet speed test to get an accurate reading.
A recent luxury travel trends forecast by The National Geographic indicates that travelers want travel experiences that they can post about. By keeping your property in tip-top shape and finding simple ways to impress your renters, you will turn your customers into repeat renters.